MAK, a world-leading brand in the production of alloy wheels, gave us complete creative freedom in writing and producing their television commercial. We've shifted the value of rims from ordinary accessories to precious style details.

 

Credits

AGENCY: GOTHACOM
PRODUCTION: GOTHACOM
POST-PRODUCTION
: GOTHACOM
DIRECTOR: Paolo Lobbia
DOP: Marcello Merletto
EDITOR: Daniele Ballardini
COLORIST: Alessio Cagnano
SOUND DESIGN: Bittoo Pirazzi